The contest was an initiative of GKhair (a leading hair professionals brand spread in 75+ countries). The plan was to spread the voice in hair profesionals community for them to participate & winner will be awarded a sponsored couple trip to Phuket Island. The contest lasted for 2 months & divided into 3 stages.

From planning the whole contest, do all the required partnerships, conent creation, media buying & to manage it; we did it all.

The first phase of contest campaign was successfully concluded with the participation of 100+ hair professionals from all around the world. We partnered up with some of the biggest hair professionals communities i.e. Behind The Chair, Modern Salon, etc to make the contest reach even more and so overall we reached to more than a million professionals during the whole period of this contest.

• Strategy & Plan
• Social Media Advertisement
• Communications
• Influencer Marketing & PR
• Third Party Partnerships